What’s the sweet spot for horror movie budgets when considering profitability?

Horror is one of the most reliably profitable genres, but not all horror movies turn a profit. One key factor influencing success is budget size.

This article is part of my Horror Deep Dive series, where I explore the mechanics, trends, and hidden patterns of the horror genre. Whether you're a filmmaker, writer, or just a fan of fear, these deep dives unpack what makes horror tick—from box office successes to overlooked gems, from genre-defining tropes to surprising data trends.

For an even deeper…