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Matthew Prince's avatar

Lots of genres at the cinema are dying or on life support. Romantic dramas and rom-coms and general comedies fall under mid-budget movies. Major studios won't make those movies for cinemas anymore.

Sweet Home Alabama with Reese Witherspoon comes on Sunday afternoon cable TV all the time, a cute movie, well shot and a PG to boot! It made $180 million worldwide on a $30 million budget. That kind of movie just wouldn't perform in the cinema today, it would be classed as too soft and corny.

That's why in Jan 2025, Reese Witherspoon released the movie "You're Cordially Invited" with Will Ferrell, a staple of the commercially successful man-child genre of 2000s movies starring Adam Sandler, Vince Vaughn, Owen and Luke Wilson, for Amazon Prime Video.

Reese, Will and their producers acknowledge their audiences now prefer to watch these types of movies at home on their big TVs with soundbars. The young audiences now are not going to cinemas unless it's quirky or gory low-budget horror or big-budget comic book or fantasy action sequels. And even then you can't guarantee they'll go.

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