In a month’s time, the Motion Picture Association of America (MPAA) will be celebrating the 50th anniversary of their rating system, and so it seemed an opportune moment to take a dive into the data behind MPAA ratings.
From 1968, a new voluntary code was established for movie certification in America, managed by the MPAA, along with the National Association of Theater Owners (NATO) and the International Film Importers & Distributors of America (IFIDA).
The system has been tweaked a few times since its creation and was last updated in 1996 when the ratings were set as:
- G: General Audiences – all ages admitted
- PG: Parental Guidance Suggested – some material may not be suitable for children
- PG-13: Parents Strongly Cautioned – some material may be inappropriate …